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Card 6

Front

an original feature of a product that rivals arent offering

Back

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Card 7

Front

giving a product or service 'personality'

Back

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Card 8

Front

the difference between the selling price and the cost of bought-in goodsand services

Back

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Card 9

Front

a term used by organisations that means employees

Back

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Card 10

Front

choices that have to be made usually within a short time period

Back

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Card 11

Front

things or people that can be used to help build and run a business

Back

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Card 12

Front

making decisons where unknown factors or chances of failure loom large in the decision makers mind

Back

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Card 13

Front

the products or services people need to make life comfortable

Back

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Card 14

Front

what people choose to spend their money on

Back

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Card 15

Front

goods

Back

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