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GCSE
A Level & IB
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Card 36
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Promotion
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Public relations
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Card 38
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A brand
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Card 39
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Individual brand
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Brand family
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Card 41
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Corporate brand
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Card 42
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Unique selling point (USP)
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Card 43
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Pricing strategies
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Card 44
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Price skimming
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Card 45
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Price penetration
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