Encoding: Haptic, echoic, and iconic
conrad:
- Presented people with visual data
- asked them to recall the letters they had seen (letters shown for 0.75 of a second)
- P's asked to recall in order they had be presented in
- letters sound more alike = more errors
- this shows info is encoded aqcounsitcally in STM
Baddeley:
- Gave P's 4 lists of words (acoustically similar, acounstically dissimilar, semantically similar and semantically dissimilar)
- Halfs of P's were asked to recall words immediently whilst the other half recalled words after 12 minutes
- people who recalled straigt away = remeber semantically similar better but made more mistakes with acoustically similar
- this shows info in STM is stored acoustically
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