Marketing Budget

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Marketing Budget Key Points

  • A Marketing Budget is a money allocated for marketing expenditure in a given period
  • The Budget is usually set out in a plan showing the cost of different marketing activities
  • A wise business will seek to create a cost-effective Marketing Budget.  This involves making sure that there is high impact compared with the costs of the marketing activity
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Marketing Budget Key Points

  • A Marketing Budget is a money allocated for marketing expenditure in a given period
  • The Budget is usually set out in a plan showing the cost of different marketing activities
  • A wise business will seek to create a cost-effective Marketing Budget.  This involves making sure that there is high impact compared with the costs of the marketing activity
2 of 4

Marketing Budget Key Points

  • A Marketing Budget is a money allocated for marketing expenditure in a given period
  • The Budget is usually set out in a plan showing the cost of different marketing activities
  • A wise business will seek to create a cost-effective Marketing Budget.  This involves making sure that there is high impact compared with the costs of the marketing activity
3 of 4

Marketing Budget Key Points

  • A Marketing Budget is a money allocated for marketing expenditure in a given period
  • The Budget is usually set out in a plan showing the cost of different marketing activities
  • A wise business will seek to create a cost-effective Marketing Budget.  This involves making sure that there is high impact compared with the costs of the marketing activity
4 of 4

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