Payback Period (PP) - the length of time that it takes for the cash outflow for the initial investment to be repaid out of resulting cash inflows
Decision rule - projects with a PP up to a defined maximum period are acceptable, the shorter the PP, the more attractive the project
Conclusions on PP:
- does not relate the shareholders' wealth
- ignores inflows after the payback date
- takes little account of the timing of cash flows
- ignores much relevant information
- does not always provide clear signals and can be impractical to use
- much inferior to NPV, but it's easy to understand and can offer a liquidity insight, which might be the reason for its widespread use
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