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Harry Bindloss


1. Survival ­ The early stages of training ­ Most firms begin small and grow. It is quite a
success for a small business to last its first few years. Firms encounter several problems
when they begin trading, which puts them at a disadvantage to…

Page 2

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Harry Bindloss

5. Sales revenue maximisation ­ This is not the same as profit maximisation. We are only
looking at revenue. In profit maximisation we look at costs and revenue. This objective
will be favoured by those employees whose salaries are linked to sales. Those on some
kind of commission…




This is a 2 page document that briefly explains the possible objectives of a firm including the profit maximising graph.

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