Social Approach

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  • Created by: solana da
  • Created on: 30-11-20 11:32
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  • Social Approach
    • Obedience
      • Agency Theory
        • A person is obedient when believe that the authority will take responsibility for the consequences of their actions
      • Social Impact Theory
        • Obedience increases with the proximity and power of the authority
      • Milgram
        • 1963
          • 40 men, 20-50 yrs
            • 65% of participants gave shocks up to 450V
              • People will follow orders from an authority, event to the extent of killing a human being
        • Ex 10: Location
          • Took place in a run-down office building
            • 47% reached 450V
              • location does not greatly impact the obedience of a person
        • Ex 7: Proximity
          • Instructions given on a telephone
            • Obedience dropped 20% + ptts pretended to deliver a shock = proximity important
        • Ex 13: Authority
          • Instructions to increase voltage given by another pttp confederate
            • only 20% went to 450V = authority important
      • Factors affecting obedience
        • Personality, Gender, Situation, Culture
      • Developmental
        • Culture
          • Australia average obedience of 28%
          • Western cultures value individualism, therefore other cultures might be more obedient
    • Prejudice
      • Social Identity Theory
        • 1) Social Categorisatin 2) Social identification 3) Social Comparison
      • Realistic Conflict Theory
        • Prejudice arises when there is competition for resources between groups
      • Individual Differences
        • Authoritarian personalities respect authority figures + delight in being an authority figure
    • Studies
      • Burger (2009)
        • to see if obedience in US has changed
          • 70 ptts + screening process
          • Model Refusal = a 2nd confederate questions the task at 90V + refuses to continue
          • Results
            • 70% went over 150V
            • Empathy did not make any difference
      • Sherif
        • To test the realistic conflict theory
          • 22 boys 12yrs
          • 1) in-group formation 2) friction phase 3) the integration
          • Results
            • Competition le to immediate hostility
              • Burned flags, raided huts + shouted insults
            • Prejudice can be reduced through cooperative tasks
            • Hostility observed at the thought of another group
    • Key Q: Mugabe
      • Agency Theory
      • Social Impact Theory : authority
      • Charismatic Leader: stood up to imperial west

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