corporate aims
- Created by: mr. blue
- Created on: 09-12-13 10:30
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- corporate aims
- maxinising the profatability of the business
- growing the size of the business
- maximising shareholder value
- maximising the benefits of the share holder
- corporate objectives
- focus managers and employees on what the business needs to achieve
- set a time period for their achievements
- provide a measure of business performance
- can motivate managers and employees
- coordinate the actions of different parts of a business
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