Business
- Created by: Melissa_wegg
- Created on: 27-05-19 12:17
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- Business -Theme 2
- Business Growth
- Internal growth
- Expanding product range
- New products
- Going international
- Adapt marketing mix
- External growth
- Economies of scale
- Larger businesses can buy in bulk which lowers costs. Therefore they can enjoy a higher profit margin.
- Large businesses have more departments to control which is difficult to control.
- Internal growth
- Business ethics and the environment
- The Marketing Mix
- The product life cycle
- Extension strategies
- Production
- Managing
- Quality
- The sales process
- Analysing business performance
- Types of employment
- Organisation structures
- Communication
- Recruitment and selection
- Motivation
- Training and development
- Globalisation
- Impact
- Imports - businesses can often sources cheaper materials abroad however a global market place also means more competition.
- Multinationals- Business who operate in more than one country.
- Business location- To reduce costs it might be better to relocate near to the source of the raw materials.
- Impact
- Business Growth
- Impact
- Imports - businesses can often sources cheaper materials abroad however a global market place also means more competition.
- Multinationals- Business who operate in more than one country.
- Business location- To reduce costs it might be better to relocate near to the source of the raw materials.
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