Business

View mindmap
  • Business -Theme 2
    • Business Growth
      • Internal growth
        • Expanding product range
        • New products
        • Going international
        • Adapt marketing mix
      • External growth
      • Economies of scale
        • Larger  businesses can buy in bulk which lowers costs. Therefore they can enjoy a higher profit margin.
        • Large businesses have more departments to control which is difficult to control.
    • Business ethics and the environment
    • The Marketing Mix
    • The product life cycle
    • Extension strategies
    • Production
    • Managing
    • Quality
    • The sales process
    • Analysing business performance
    • Types of employment
    • Organisation structures
    • Communication
    • Recruitment and selection
    • Motivation
    • Training and development
    • Globalisation
      • Impact
        • Imports - businesses can often sources cheaper materials abroad however a global market place also means more competition.
        • Multinationals- Business who operate in more than one country.
        • Business location- To reduce costs it might be better to relocate near to the source of the raw materials.
  • Impact
    • Imports - businesses can often sources cheaper materials abroad however a global market place also means more competition.
    • Multinationals- Business who operate in more than one country.
    • Business location- To reduce costs it might be better to relocate near to the source of the raw materials.

Comments

No comments have yet been made

Similar Business Studies resources:

See all Business Studies resources »See all everything in theme 2 resources »