Is IPC - now TI Media - a large/mainstream publisher or an independent publisher?
Large mainstream publisher.
1 of 6
Is TI Media part of a media conglomerate?
No. It is a conglomerate.
2 of 6
What other products (magazines or other media products) does TI Media produce?
Magazines for various demographics, services, digital media brands and games.
3 of 6
Why was 'Woman's Relam' launched?
To take sales pressure off 'Woman', which was selling three million copies an issue – and use printing capacity at the Odhams plant in Watford, Herts.
4 of 6
What is Woman's Realm's brand identity?
Conservative, domestic, traditional, the everyperson and respectable.
5 of 6
Why did 'Woman's Realm' merge with 'Woman’s Weekly'?
'Woman's Realm' couldn't shake its 'dowdy image'. It couldn't keep up with the times. People stopped buying it because tastes had changed and the magazine didn't reflect the financially independent lives of its readership.
6 of 6
Other cards in this set
Card 2
Front
Is TI Media part of a media conglomerate?
Back
No. It is a conglomerate.
Card 3
Front
What other products (magazines or other media products) does TI Media produce?
Comments
No comments have yet been made