Using Objectives and Strategies

?
Corporate Objectives are
Overall goals of a whole business. - Vary depending on size and history of business
1 of 7
4 Corporate objective examples
1) Growth, 2) Diverification, 3)Achieve max profits, 4) developing innovative goods and services
2 of 7
Growth
Increase scale of business
3 of 7
Diversification
Looking to sell new products in new markets
4 of 7
Functional Objectives are
Goals pursued by certain functions within business
5 of 7
Functional ovjective is likely
To have a numerical element and a stated timescale
6 of 7
Functional strategies are
Medium - long term plans used by a business to achieve functional objectives
7 of 7

Other cards in this set

Card 2

Front

4 Corporate objective examples

Back

1) Growth, 2) Diverification, 3)Achieve max profits, 4) developing innovative goods and services

Card 3

Front

Growth

Back

Preview of the front of card 3

Card 4

Front

Diversification

Back

Preview of the front of card 4

Card 5

Front

Functional Objectives are

Back

Preview of the front of card 5
View more cards

Comments

No comments have yet been made

Similar Business Studies resources:

See all Business Studies resources »See all Financial Planning resources »