Unit 1 - Media

Juxtaposition
The placing of one element next to another to create a specific meaning
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Joint Venture
When a media company works with another company on a project that is mutually beneficial for both parties
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Anchorage
Pinning down the meaning of a media text by the use of words and sound. The front cover of a magazine will have cover lines to tell the audience who the main image is depicting
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Stereotypes
The generalised, oversimplified belief/idea of a certain group of people or concept.
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Verisimillitude
How authentic the world of the story or fictional media product appears to the audience
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Below-the-line advertising
A more one-to-one form of advertising that involves the distribution of brochures, pamphlets
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Specialist Providers
These are media companies that produce and distribute products within a specific medium such as film, TV, and video games
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Simculcasting
When a media product is broadcast both online and via a traditional medium at the same time.
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Black box
This is one device, such as a smartphone, that supplies us with all our information communications technology (ICT) and media requirements.
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Technological Convergence
The coming together of information and communication technologies in order to create new ways of producing and distributing products and services to media audiences.
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Web 2.0 Technologies
Where web pages and technologies are interactive and collaborative
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Other cards in this set

Card 2

Front

When a media company works with another company on a project that is mutually beneficial for both parties

Back

Joint Venture

Card 3

Front

Pinning down the meaning of a media text by the use of words and sound. The front cover of a magazine will have cover lines to tell the audience who the main image is depicting

Back

Preview of the back of card 3

Card 4

Front

The generalised, oversimplified belief/idea of a certain group of people or concept.

Back

Preview of the back of card 4

Card 5

Front

How authentic the world of the story or fictional media product appears to the audience

Back

Preview of the back of card 5
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