Tide Print Advert - Audience
- Created by: beacameron
- Created on: 30-04-18 09:49
Other questions in this quiz
2. What is reception theory?
- how well the advert appears in print
- how the audience interprets the message
- how the advert creates messages
- how the audience creates messages for the company
3. Which of these is NOT a reading position of Stuart Hall's Reception Theory?
- Submissive Position
- Dominant/ Preferred Position
- Negotiated/ Questioning Position
- Oppositional Position
4. Why was the target audience aimed at lower-middle class women in the 1950s?
- To appeal to their need for social acceptance by having clean clothes
- To appeal to their supposed need for innovative domestic technologies
- To appeal to their supposed need of a secure family dynamic
- To appeal to their need for a cheaper price
5. Why is the woman dressed in the same style as the period movie stars?
- So the company could appear on trend
- So the audience buy the product to be like the women in the advert
- Because that was the only models they had
- In order to make the product appeal to men
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