The Wider Economic Environment

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  • Created by: Hobble99
  • Created on: 28-06-17 11:28
falling average costs of production
economies of scale
1 of 24
growth from mergers and aqusitions
inorganic
2 of 24
investment in research with the intention of improving goods and services or introducing new ones
research and development
3 of 24
Online advertising focused on a small group of consumers
micromarketing
4 of 24
product features which make them stand out against the competition
usp
5 of 24
responsiveness of a change in demand to a change in price
ped
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initially low price to attract customers before raising the price once consumer loyalty is gained
penetration
7 of 24
method of differentiation
branding
8 of 24
responsiveness of a change in demand to a change in income
yed
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output per unit of input in a given period of time
productivity
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percentage of total capacity which is being used
capacity utilisation
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minimising waste during the stages of production
lean production
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time delay between a decision being made and it being carried out
lead time
13 of 24
integration of the worlds single markets into one international one
globalisation
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economies with high levels of economic growth and stable economies
developed
15 of 24
producing a good at a lower opportunity cost to another country
comparative advantage
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when the value of a currency falls relative to another
depreciation
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positive output gaps and near full employment are characteristics of a ...
boom
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money leaving the circular flow of income
leakages
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sustained rise in the general price level
inflation
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those who are able and willing to work but are not employed
unemployed
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UK government's target for inflation as a percentage
2
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deliberate changes to government spending and taxation
fiscal policy
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trying to manage unemployment with inflation can create policy conflicts or ...
trade offs
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Other cards in this set

Card 2

Front

growth from mergers and aqusitions

Back

inorganic

Card 3

Front

investment in research with the intention of improving goods and services or introducing new ones

Back

Preview of the front of card 3

Card 4

Front

Online advertising focused on a small group of consumers

Back

Preview of the front of card 4

Card 5

Front

product features which make them stand out against the competition

Back

Preview of the front of card 5
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