TB9 P&C Lecture 3; Emotion and Learning

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  • Created by: mint75
  • Created on: 22-05-16 12:07

1. In evaluative conditioning, a neutral CS is paired with a +/- UCS. The neutral stimulus takes the +/- value it is paired with if

  • Evaluative conditioning can be long lasting
  • All of the above
  • Evaluative conditioning is used in advertising
  • The learning process is unconcious if the UCS is subliminal
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Other questions in this quiz

2. Which is transient and so exhibits extinction in conditioning?

  • Autonomic
  • Evaluative

3. Define evaluative conditioning?

  • A concious preference, a stimulus is liked/disliked more or less
  • Bodily responses, arousal, rapid heart rate, sweating

4. Which muscle is associated with positive emotions?

  • Eye folds
  • Zygomaticus
  • Corrugator
  • Mouth/jaw

5. Which muscle is associated with negative emotions?

  • Corrugator
  • Zygomaticus
  • Eye folds
  • Mouth/jaw


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