1. In Maddux & Rogers (1983), what was the main effect for efficacy of coping response
- High probability = higher expectancy of developing ill effects of smoking
- High efficacy = greater expectation that quitting will avoid ill effects
- Interaction = bigger effect of belief in outcome severity for high-self efficacy groups > low
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2. According to Fishbein & Azjen's behavioural intentions model, what are the two main concepts in changing attitudes?
- Change the current belief by supplying a new one and change how you evaluate the attribute
- Change the current belief by supplying a new one and change the subjective norms
- Change attitude towards behaviour and change perceived behavioural control
- Change how you evaluate the attribute and change attitude towards behaviour
3. What is the outcome variable in response efficacy?
- Message acceptance
- Behaviour avoidance
4. In Maddux & Rogers (1983), which of these was NOT a variable in the 2x2x2x2 design?
- Efficacy of coping response
- Probability of occurence of threatened event
- Response severity
- Outcome severity
- Self-efficacy expectancy of performing the coping response
5. What is the main premise of Rossiter & Percys (1980) attitude change model?
- High visual emphasis accompanied by explicit belief claims will always produce a positive emotional response
- The stimulus accompanying the unconditioned stimulus produces a positive emotional response which is then transferred to the product
- The stimulus accompanying the conditioned stimulus produces a positive emotional response which is then transferred to the product
- High visual emphasis accompanied by implicit belief claims will always produce a positive emotional response