Other questions in this quiz

2. In Uskel, Sherman and Fitzgibbon (2009) studying cultural effects of gain v.s loss framed messages, which motivational style did individualist cultures prefer?

  • Prevention > promotion. Loss framed > gain framed
  • Promotion > prevention. Gain framed > loss framed.
  • Promotion > prevention. Loss framed > gain framed
  • Prevention > promotion. Gain framed > loss framed.

3. In Maddux & Rogers (1983), what was the main effect for efficacy of coping response

  • High probability = higher expectancy of developing ill effects of smoking
  • High efficacy = greater expectation that quitting will avoid ill effects
  • Interaction = bigger effect of belief in outcome severity for high-self efficacy groups > low

4. What is the outcome variable in response efficacy?

  • Message acceptance
  • Behaviour avoidance

5. According to Fishbein & Azjen's behavioural intentions model, what are the two main concepts in intention to buy a product?

  • Change subjective norms and change actual behavioural control
  • Change attitude towards behaviour and change the subjective norms
  • Change attitude towards behaviour and change perceived behavioural control
  • Change attitude towards behaviour, subjective norms and perceived behavioural control


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