spotting business opportunity

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  • Created by: blloob1
  • Created on: 22-03-14 20:56

1. What dose the term SWOT mean

  • the process of transfering inventions into products
  • Strengths, weaknesses, orpertunity, threats
  • The descovery of a new process or potential product
  • The increased worth a bussiness creats for a product
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2. What Quantitative research

  • A range of possible positions for two features of a product such as high price and high quality
  • when no bussiness is currently serving the needs of customers for a particular product or service
  • Data that can be expressed as numbers and can be statisticly analysed
  • Information about oppinions, judgments and attitudes

3. What is a market gap

  • when no bussiness is currently serving the needs of customers for a particular product or service
  • The collection of primary data that no one els has collected
  • Designed to give information about a likely target market
  • Information about oppinions, judgments and attitudes

4. What is ment by the term types of customer

  • Designed to give information about a likely target market
  • Customers with different buying habbits
  • Information about oppinions, judgments and attitudes
  • when no bussiness is currently serving the needs of customers for a particular product or service

5. What is market research

  • Designed to give information about a likely target market
  • Customers with different buying habbits
  • The collection of primary data that no one els has collected
  • The collection of secondary data information that alredy exists externaly from the bussiness

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