Mass Media Key Words

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  • Created by: Katie
  • Created on: 02-04-16 13:14
Globalisation
The process where societies become increasingly connected. Can also be seen where the world is shrinking (global village).
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Economic Globalisation
Transnational corporations are dominant & the role of national boundaries and governments are less important
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Cultural Globalisation
Wherever you go the culture appears to be the same
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Homogenisation
The removal of cultural differences so that all cultures are similar
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Media Imperialism
The power & influence of transnational media corporations, Western media corporations dominate media output.
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Cultural Imperialism
Imposition of Western Culture on developing countries. Local culture is marginalized.
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Symbolic Annihilation
Describes women's achievements are either condemned or ignored by the media.
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Moral Panics
Certain groups are portrayed in ways that encourage society to fear or criticise them.
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Synergy
A product is produced in different forms which are promoted together to enable greater sales.
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Technological Convergence
Where several media technologies once contained in a separate devices are combines in a single device.
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Ideology
Refers to a set of ideas/values/beliefs that represents a social group.
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Dominant Ideology
Justifies the social advantages of wealthy, powerful and influential groups in society and justifies the disadvantages of those who lack those things.
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Ideological State Apparatus
Agencies that spread the dominant ideology and justify the power of the dominant social class. E.g religion/the family
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False Consciousness
A lack of awareness of what people's real interests are and the false belief that everyone benefits from the present organisation in society.
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Neophiliacs
People who welcomes and adapt to new technology and other changes.
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Citizen Journalism
Where members of the public collect, report and spread news stories and information.
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Hegemony
The dominance of the ruling class set of ideas and the acceptance to them by the rest of society.
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News Values
Values and assumptions held by journalists which guide them to choosing what to publish.
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Agenda-setting
The power to manage which issues are to be presented for public discussion and which are not.
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Gate Keeping
The power to limit access to something important. E.g the MM have the power to refuse to cover some issues
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Pluralism
Sees power in society spread among lots of groups, with no single one having monopoly of power.
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Tabloidization
Decline of serious news reporting and an increase in gossipy/dumbed-downed entertainment
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Popular Culture
Refers to cultural products like by the mass of ordinary people.
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High Culture
Refers to cultural products seen to be classic and long lasting. E.g Art Galleries/Theatres
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Hybridization
The process of creation of a new hybrid culture when aspects of cultures combine.
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Hybrid Culture
New formed culture from a mix of cultures.
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Hyperreality
View of the worlds which is created and defined by the mass media.
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Simulacra
Media images which appear to reflect things in the real world but have no basis in reality.
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Norm-setting
Describes the way the mass media tries to mold everyone to social norms and those who don't are made victims of bad media reports.
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Deviancy Amplification
The way media may create or make worse the deviation they are reporting about by their distorted reporting.
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Primary Definers
Powerful individuals or groups whose positions of power give them greater access to the media than others and gives them a better position to influence what is in the news.
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Churnalism
Form of journalism where journalists produce news based on pre-packaged material in press releases provided by sources like the government without doing further research.
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Male Gaze
Way men look at women as sexual objects.
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Media Gaze
The way media view society and represent it in media content.
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Folk Devils
Individuals or groups posing an imagined or exaggerated threat to society.
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Stigmatized Identity
An identity that is some way undesirable and excludes people from full acceptance inn society.
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Islamophobia
Irrational fear and/or hatred towards Muslims/Islam Culture
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Glass Ceiling
Invisible barrier of discrimination which makes it difficult for women to reach the same levels in their career as men.
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Media Text
Any media product which describes/defines/represents something such as a movie/TV/radio progam etc.
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Preferred Reading
One where audiences read media texts in the way that producing media content intended and which they would prefer their audiences believe.
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Negotiated Reading
Where media audiences generally accept the preferred meaning of media text but
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Social Capital
Social networks of influence and support that people have.
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Oppositional Reading
Media audiences oppose the dominant ideology or interpretation of media content.
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Cultural Convergence
New media users engage wth a range of media content through a variety of ways and how they make connections between this content and make sense of it.
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Participatory Culture
Media Culture in which the public do not act as consumers but also as contributors of media content.
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Collective Intelligence
The wayusers of new media collaborate ideas to form a shared group of intelligence.
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Digital Divide
Gap between the people with easy access to the new media and those who don't.
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Digital Underclass
Mainly people from the lowest social class who are increasingly disadvantaged to the new media.
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Other cards in this set

Card 2

Front

Transnational corporations are dominant & the role of national boundaries and governments are less important

Back

Economic Globalisation

Card 3

Front

Wherever you go the culture appears to be the same

Back

Preview of the back of card 3

Card 4

Front

The removal of cultural differences so that all cultures are similar

Back

Preview of the back of card 4

Card 5

Front

The power & influence of transnational media corporations, Western media corporations dominate media output.

Back

Preview of the back of card 5
View more cards

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