statistical relationship between two variables. it does not necessarily mean that one causes another
2 of 21
ethical factors
moral concerns about the benefits and potential harm of research to the people being researched
3 of 21
gatekeeper
a person who can allow a reasearcher access to an event, group or situation
4 of 21
generalisation
if sociologists choose to be representative of the population, they will be able to generalise the whole of society
5 of 21
hypothesis
a testable statement performed through research
6 of 21
interpretivism
an approach favouring the use of qualitative methods such as participant observation. it allows the researcher to see the world from those being studied
7 of 21
laboratory experiments
an experiment conducted in an artificial setting under highly controlled conditions
8 of 21
objectivity
when a researcher's values does not have an impact on their work
9 of 21
operationalisation
the process of defining concepts in a way which makes them measurable e.g. class is defined by income
10 of 21
population
all the people with the characteristics a researcher wants to investigate
11 of 21
positivism
the view that sociological research is based on scientific principles. they tend to use quantitative methods
12 of 21
primary data
collected directly by the researcher themselves
13 of 21
qualitative data
information from a range of sources which aren't statistical and are more in depth e.g. unstructured interviews
14 of 21
quantitative data
statistical, numerical data e.g. statistics
15 of 21
reliability
the quality of repeatability. if the same piece of research were to be repeated by different sociologists, then it should produce the same results
16 of 21
representativeness
situation where the study is a cross section of the group they wish to generalise about
17 of 21
secondary data
information obtained from sources originally colected by someone other than the sociologist doing the research
18 of 21
subjectivity
where personal opinions and feelings influence judgement
19 of 21
theoretical factors
impact that a sociologist's views can have over their choice of research methods e.g. positivists take a macro view of society and use quantitative methods
20 of 21
validity
the extent to which data gives a true picture of the subjecy being studied. it provides an accurate measurement of topic being investigated
21 of 21
Other cards in this set
Card 2
Front
statistical relationship between two variables. it does not necessarily mean that one causes another
Back
correlation
Card 3
Front
moral concerns about the benefits and potential harm of research to the people being researched
Back
Card 4
Front
a person who can allow a reasearcher access to an event, group or situation
Back
Card 5
Front
if sociologists choose to be representative of the population, they will be able to generalise the whole of society
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