Studying Society flash cards - group one

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What makes research ethical?
Inform, conset, anonymity, safety, confidentiality, security of data.
1 of 12
Strengths of a longitudinal study.
Gains very good quality information; observes real life situations; compares over time.
2 of 12
Weaknesses of observations?
Hawthorne effect - being observed may change behavious; perception can mean you collect biased info.
3 of 12
Sociologists are ...?
Interested in society, groups, structures norms and values.
4 of 12
Weaknesses of a longitudinal study?
Very time consuming; participants may leave;often usesa small sample.
5 of 12
Strengths of postal questionnaires?
Easy to do; covers large sample size; easy to repeat; closed questions means data is easy to analyze.
6 of 12
Biologists are...?
Interested in genes, biological features, medical reasons or causes.
7 of 12
Strengths of observations?
See what is happening; observe group behaviour; lots of data obtained; see behaviour in context.
8 of 12
What is secondary research?
It is done by someone else. Can include: research by the government, anything in the media, research by other organisations.
9 of 12
Journalists are...?
Interested in finding the truth, a good story, attracting an audience and making a profit.
10 of 12
Weaknesses of postal questionnaires?
People might not send back; costof postage; dont know who completes it; sample may be dificult to control.
11 of 12
Psychologists are...?
interested in the mind, how and why people think, issues like stress, mental health and motivation.
12 of 12

Other cards in this set

Card 2

Front

Gains very good quality information; observes real life situations; compares over time.

Back

Strengths of a longitudinal study.

Card 3

Front

Hawthorne effect - being observed may change behavious; perception can mean you collect biased info.

Back

Preview of the back of card 3

Card 4

Front

Interested in society, groups, structures norms and values.

Back

Preview of the back of card 4

Card 5

Front

Very time consuming; participants may leave;often usesa small sample.

Back

Preview of the back of card 5
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