Skyfall Case Study 2.0 / 5 based on 4 ratings ? Media StudiesASOCR Created by: Willa HopeCreated on: 11-05-13 11:32 Budget $200million 1 of 13 Box Office $1,108,561,013 2 of 13 Studio Eon Productions 3 of 13 Distributors MGM, Columbia Pictures (SONY) 4 of 13 Digital Convergence First Bond film to use HD DV due to ease of CGI editing, first digital experience for Sam Mendes 5 of 13 Production Pause 2010, MGM went bankrupt and had to be bought by Sony (vertical distribution) 6 of 13 IMAX opening Best international IMAX opening, $3.5 million, 79 locations 7 of 13 China 2nd biggest film industry but only 80 non-chinese films per year. Censoring of prostitution and torture 8 of 13 Recession majority of the film was shot in London e.g. Vauxhall, National Gallery etc. 9 of 13 Key Marketing Dates linked in with the 50th anniversay of Dr. No, Daniel Craig and Queen at the opening ceremony for Olympics 10 of 13 Product Synergy Tom Ford Suits, Coke Zero, Omega Watches, Aston Martin, Sony Xperia Phone, Heineken ($28million) 11 of 13 Soundtrack Synergy Adele's track confirmed early October, posted sheet music on Twitter, 29th October album released 12 of 13 Opening Date 26th October 2012 13 of 13
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