Sampling

?
members of population have an equal chance of being selected
random sampling
1 of 15
every nth member of the target population is selected (for example every 3rd house)
systematic sampling
2 of 15
when the population is split into sub-groups - each group is representative of a group
stratified sampling
3 of 15
anyone who is willing and available
opportunity sampling
4 of 15
participants selecting themselves (self-selecting)
volunteer sampling
5 of 15
strength of random sampling?
no bias
6 of 15
limitation of random sampling?
time consuming
7 of 15
strength of systematic sampling?
no bias
8 of 15
strength of stratified sampling?
no bias
9 of 15
strength of opportunity sampling?
convenient
10 of 15
limitation of opportunity sampling?
unrepresentative
11 of 15
strength of volunteer sampling?
easy
12 of 15
limitation of volunteer sampling?
volunteer bias
13 of 15
people who are the focus of the researchers interest
population
14 of 15
extent to which findings can be applies to population
genralisation
15 of 15

Other cards in this set

Card 2

Front

every nth member of the target population is selected (for example every 3rd house)

Back

systematic sampling

Card 3

Front

when the population is split into sub-groups - each group is representative of a group

Back

Preview of the front of card 3

Card 4

Front

anyone who is willing and available

Back

Preview of the front of card 4

Card 5

Front

participants selecting themselves (self-selecting)

Back

Preview of the front of card 5
View more cards

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