Research Methods Glossary

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Primary Data
data which is collected first hand
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Secondary Data
data which has been collected by someone else
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Quantitative Data
numerical information
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Qualitative Data
textual information
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Validity
when findings accurately represent your research
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Reliability
same results if study is repeated
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Representativeness
how accurate something reflects upon a sample
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Generalisability
findings can be applied to a larger population
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Objective
researchers ensure own values and beliefs do not have influence on research
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Subjective
personal perspective of feelings
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Practical Factors
include such things as the amount of time the research will take, cost, access
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Ethical Factors
morality behind research
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Theoretical Factors
questions about what we think society is like
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Structual Approach
perspective that views society as a complex society
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Positivism
find out whats happening in society, quantitative
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Interpretivism
find out why something happened, qualitative
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Triangulation
uses two or more research methods
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Random Sampling
researcher randomly selects participants
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Systematic Sampling
researcher selects every nth person on sampling frame
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Stratified Random Sampling
involves division of larger groups into smaller groups
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Quota Sampling
sampling group representative data
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Non-Representative Sampling
group does not require representative samples
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Snowball Sampling
no probability sampling where sample trails rare to find
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Theoretical Sampling
collects/analyses data and decides what and where to find it
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Operationalisation
measurement of a variable is developed for research
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Response Rate
how well people respond
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Coding
way in which is changed and stored in memory
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Meta-Analysis
when researchers combine the finalings to draw conclusions
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Other cards in this set

Card 2

Front

data which has been collected by someone else

Back

Secondary Data

Card 3

Front

numerical information

Back

Preview of the back of card 3

Card 4

Front

textual information

Back

Preview of the back of card 4

Card 5

Front

when findings accurately represent your research

Back

Preview of the back of card 5
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