Public Relations

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  • Created by: it7434
  • Created on: 09-12-21 14:27
M N B V N H C G F X Q Q P K J U K I G P X
I W M S B N S D D D X M A B A K B O N L M
X X P R P T K C U T F F H M X S B F I A Y
R S X S R E O D U W O C W N U E E O L L G
E J T P O S K D E R J D O H F S X K L A F
Q R A O M A F I S L L X P V C I H F E M U
D T G N O E A R I C B G E H B R I V S W E
P E C S T L C E R S N E F V T P B G L H F
M L P O I E E C P H U Q X L X R I E A L H
A E W R O R T T R L D P L W E E T Q N O F
Y M W S N S O M E O S H X E O T I D O B B
X A Y H A S F A T I K S H Q G N O F S Q B
H R J I L E A I N Q E E V U P E N W R U I
N K N P S R C L E C H R G R C L S B E K V
T E V T T P E C E D R Y U R C L U W P X X
U T R X U R X L G H X U Q E N A K M Q T E
T I N H N N T G R B F B Q E I M B S P D A
G N L Q T D W B A E L P O U T S J P C O Y
D G O P S T L G L N S D F K X X A G Q Q V
A L I N R P T G E F S O S J N J F R O O M
O O V S J P D E F D V U O Y Q U N C C D N

Clues

  • A 100-200 word article made by the business and sent to news agencies highlighting something newsworthy about new products. (5, 7)
  • A one-off public occurrence to catch the media and general publics attention. (11, 6)
  • A representative of an enterprise contacting potential customers directly. (8, 7)
  • A type of personal selling where the salesperson is in direct contact with the customer. (4, 2, 4)
  • Commercial events where many similar enterprises exhibit their products or explain the services. (11)
  • Enterprises pay to have their name and brand displayed at major events. Some celebrities are paid to publicize the goods and services. (11)
  • Leaflets, letters and brochures about new products. (6, 4)
  • Sales representatives making phone calls to inform customers of offers and new products. (13)
  • What enterprise will use specialist staff to plan and manage promotional methods? (5, 10)
  • What type of enterprise will have a limited budget? (5, 10)

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