Operant Conditioning - Griffiths (2009) Gamblers become addicted due to operant conditioning through: physiological, psychological, social and sometimes financial rewards.
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The Behavioural Maintenance of Gambling
Intermittent Reinforcement - Occasional wins in most type of gambling are used as a reinforcement. They get used to long periods of time before being rewarded so carry on. Social Approval - Lambos (2007): Family members approve of gambling,
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The Behavioural Relapse of Gambling
Conditioned Cues - Classical Conditioning: Association of other stimuli to gambling, and act as a trigger and addicts will gamble again. Approach Avoidance - Positive and Negative consequences
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The Behavioural Initiation of Smoking
Availability of Role Models - SLT Kandel and Wu (1995): young people smoke due to the social models around them. Popularity - Mayeux (2008): positive relationship between smoking (16) and popularity 2 years later.
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The Behavioural Maintenance of Smoking
The repetition act of smoking leads to a strong conditioned association between sensory and nicotine reinforcement.
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The Behavioural Relapse of Smoking
Conditioned Cues - Cues associated with receiving nicotine which increase the chance of the person smoking. Hogarth - amount of craving increased when cues were exposed.
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Other cards in this set
Card 2
Front
Intermittent Reinforcement - Occasional wins in most type of gambling are used as a reinforcement. They get used to long periods of time before being rewarded so carry on. Social Approval - Lambos (2007): Family members approve of gambling,
Back
The Behavioural Maintenance of Gambling
Card 3
Front
Conditioned Cues - Classical Conditioning: Association of other stimuli to gambling, and act as a trigger and addicts will gamble again. Approach Avoidance - Positive and Negative consequences
Back
Card 4
Front
Availability of Role Models - SLT Kandel and Wu (1995): young people smoke due to the social models around them. Popularity - Mayeux (2008): positive relationship between smoking (16) and popularity 2 years later.
Back
Card 5
Front
The repetition act of smoking leads to a strong conditioned association between sensory and nicotine reinforcement.
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