Extent of which the results from the study can be generalised to the people outside of your study. There are three types of generalisation: population, environmental, and temporal.
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Ecological Validity
Extent of which the results of the study can be generalised to real-life settings.
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Ethnocentric
Relating to only one culture (e.g. American white males)
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Androcentric
Only men are used. Androcentric bias occurs when one makes the assumption that the male view is the norm for all.
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Gynocentric
Only women are used in the study
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Mundane Realism
The degree to which the procedures involved in an experiment are similar to events in the real world. Type of external Validity
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Extraneous Variables
Undesirable variables that occur within a study, not intentionally studied.
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Investigator Effect
The experiment might do this by giving unintentional clues to the participants about what the experiment is about and how they expect them to behave.
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Investigator bias
Investigator unintentionally conveys how participants should behave
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Other cards in this set
Card 2
Front
Extent of which the results of the study can be generalised to real-life settings.
Back
Ecological Validity
Card 3
Front
Relating to only one culture (e.g. American white males)
Back
Card 4
Front
Only men are used. Androcentric bias occurs when one makes the assumption that the male view is the norm for all.
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