Print Based Key Terms 0.0 / 5 ? Media Studieskey termsASWJEC Created by: MaddieCreated on: 01-05-14 15:38 use of humour, sex appeal, music, mode of address, celebrity endorsement, catchphrase, reward and punishment advertising techniques 1 of 16 infomation giving the name of the person who wrote an article byline 2 of 16 informal language or slang colloquialism 3 of 16 the words in an advertisement or article copy 4 of 16 obvious meaning of a sign denotation 5 of 16 a picture or part of a picture on a web page which is hyperlinked to another page or site hot spot 6 of 16 newspapers are contructed in this form inverted pyramid 7 of 16 bank of words or choice of language eg emotional or factual lexis 8 of 16 the title of a newspaper positioned on the top front page masthead 9 of 16 the process of interpreting, constructing and editing in order to represent an event or issue mediation 10 of 16 websites and adverts tailored specifically to an individual eg web adverts being related to the page theyre on personalisation 11 of 16 a slogan which informs the reader to the quality/popularity of the newspaper puff 12 of 16 an image on a web page that changes appearance when a mouse rolls over or clicks it rollover 13 of 16 dumbing down a broadsheet paper tabloidisation 14 of 16 a newspaper that publishes opinions more readily than facts viewspaper 15 of 16 fear of foreigners or strangers xenophobia 16 of 16
MS1- Media Studies- Representation + Responses (Genre Theory) 5.0 / 5 based on 1 rating Teacher recommended
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