Pricing Staregies

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Cost Plus
Adding a percentage (mark up) to the cost of producing a product
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Price Skimming
Laughing a product with an inital high period for a limited time period
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Penetration Pricing
Introducing a product and chargng a low price for an introductory period
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Predatory Pricing
Charging a very low price for a period of time until a competitior leaves the market
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Competitive Pricing
Looking at what rival are selling before setting prices
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Psychological Pricing
Setiting a price slightly below a larger rounded figure
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Other cards in this set

Card 2

Front

Laughing a product with an inital high period for a limited time period

Back

Price Skimming

Card 3

Front

Introducing a product and chargng a low price for an introductory period

Back

Preview of the back of card 3

Card 4

Front

Charging a very low price for a period of time until a competitior leaves the market

Back

Preview of the back of card 4

Card 5

Front

Looking at what rival are selling before setting prices

Back

Preview of the back of card 5
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