PEST

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P.E.S.T
P- Political E- Economic S- Social T- Technology
1 of 5
Political
These are the changes in legislation by the government that affect travel and tourist. there are political situations in counties that woudl put people of visiting e.g. terrorist attack
2 of 5
Economic
This is anything to do with money or business. e.g. interest rates or exchange rates. and people don't have as much disposable income
3 of 5
Social
This is demographics (increasing numbers of tourists) trends and interest e.g. holidays. habits (where is popular to go)
4 of 5
Technology
This is how technology has improved e.g. the internet revolutionized booking
5 of 5

Other cards in this set

Card 2

Front

These are the changes in legislation by the government that affect travel and tourist. there are political situations in counties that woudl put people of visiting e.g. terrorist attack

Back

Political

Card 3

Front

This is anything to do with money or business. e.g. interest rates or exchange rates. and people don't have as much disposable income

Back

Preview of the back of card 3

Card 4

Front

This is demographics (increasing numbers of tourists) trends and interest e.g. holidays. habits (where is popular to go)

Back

Preview of the back of card 4

Card 5

Front

This is how technology has improved e.g. the internet revolutionized booking

Back

Preview of the back of card 5

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