A term used to describe the way movie studios promoted their starring actors and not just the films.
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Name a few famous movie stars of the time
Charlie Chaplin, Rudolf Valentino, Clara Bow, Gloria Swanson etc
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Why were film stars so important?
Many Americans at the time idolised their favourite movie stars and so would pay to go and see their favourite actors without caring what the film was like
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What were talkies?
Non silent films
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When was the first talkie released and what was it?
1927- The Jazz Singer, starring Al Jolson
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Why did talkies make the movie industry even more popular?
Fans were desperate to hear their favourite stars voices
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How did talkies ruin the careers of many actors?
Many actors who had unusual voices or accents found their careers ruined
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Why did some films horrify older Americans?
They were worried about the sexual content and violence of films and whether it was impacting the morals of the young
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What was the name of the code of conduct created by Hollywood to censor films?
The Hays Code
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What were some of the new rules included in The Hays Code?
- banned nudity - limited the time of an onscreen kiss to 3 seconds - characters could not prosper from safe cracking, arson or murder
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Why were many of these rules put in place?
They were put in place to make sure no moviegoers would copy them
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Why were movies so popular?
They were a cheap source of entertainment and they began to take people's minds off of the horrors of WW1
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What was the name of the company that initiated the Hays Code?
The Motion Pictures Association of America
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Other cards in this set
Card 2
Front
What was the Star System?
Back
A term used to describe the way movie studios promoted their starring actors and not just the films.
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