Moscovici - Minority of Influence

A form of social influence, takes place when a member of a small group influences a bigger group to accept the minority's beliefes or behaviours
Minority influence
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Real life example of a minority influencing a majority
suffragette movement
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A series of studies studying if and how individuals yielded to or defied a majority group and the effect of such influences on beliefs and opinions
conformity studies
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A small group of people within a community differing from the main populations opinions
minority
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A large group of people within a community having the same opinions
majority
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the action or fact of complying with a wish or command
compliance
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The process of changing or causing something to change from one form to another
conversion
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Other cards in this set

Card 2

Front

Real life example of a minority influencing a majority

Back

suffragette movement

Card 3

Front

A series of studies studying if and how individuals yielded to or defied a majority group and the effect of such influences on beliefs and opinions

Back

Preview of the front of card 3

Card 4

Front

A small group of people within a community differing from the main populations opinions

Back

Preview of the front of card 4

Card 5

Front

A large group of people within a community having the same opinions

Back

Preview of the front of card 5
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