Media Terms

HideShow resource information
What is 'Agenda Setting'?
The media deciding which subjects are appropriate for the news or discussion.
1 of 19
What is 'Intertextuality'? Give 2 examples.
Media that is about other media. For example, reading news papers online or watching television programs on your phone.
2 of 19
Define 'Censorship' and give 2 examples.
Restrictions on freedom of speech (e.g. cutting out words or scenes if they are thought to be inappropriate, offensive or dangerous and the 9 o'clock water-shed).
3 of 19
What is the role of an 'Editor'?
A person who decides on the final content of any media product.
4 of 19
What is Globalisation? Give 2 examples.
Globalisation is the opening up of the world economically through production and consumption. For example, online streaming of film and television programs and the global expansion of a franchise (e.g. McDonald's or Coca-Cola).
5 of 19
What does the term 'folk devils' mean? Give 2 examples.
A group represented in a moral panic as being wrong or bad. For example, 'hoodies' and 'asylum seekers'.
6 of 19
What is 'Libel'?
Laws which prevent the publication of false statements that damage a person's reputation.
7 of 19
What is 'Certification'?
Films and video games receive certificates according to the audiences that they are thought to be appropriate for.
8 of 19
What does 'interactivity' mean? Give two examples.
Audience participation in the creation of the media. For example, contestants on a quiz show or interviewees on a news report.
9 of 19
What is meant by a 'Gatekeeper'?
A label for the editors and creators of the media, as they are the people who decide which ideas/stories make it through publication.
10 of 19
What is a 'moral panic'? Give two examples.
When the media causes a group, person or situation to be seen as threat to society, e.g. "dangerous dogs" and "hoodies".
11 of 19
What is meant be 'News Values'?
The media's decision that certain stories are worthy of being called "news".
12 of 19
What time does the 'Watershed' start and what does it mean?
9pm on terrestrial television. It is the time before which programming is censored.
13 of 19
What is 'Self Censorship'?
When the audience is expected to police and monitor all necessary restrictions on freedom of speech.
14 of 19
What is 'propaganda'?
Deliberate attempts to influence what people think and do.
15 of 19
What is the 'Marxists' view in relation to the mass media?
Focus on the ownership of the media as being very important in understanding how the capitalist owners of the media control the public, e.g. using it to distract them for social inequalities. The owners of the media are a very small & powerful group.
16 of 19
What about the 'Pluralists' view?
Pluralists believe that the Marxists are wrong and that the audience has the ultimate control of the media, e.g. a program that received low viewer ratings will be dropped for the television schedule, This means that no one group dominates the media.
17 of 19
What are 'media effects models'? Give two examples.
The different theories of how the media can affect its audience (such as the hypodermic syringe model or the two-step flow model).
18 of 19
What is meant by the term 'Norm Referencing'?
This describes the way in which the news media outline the acceptable boundaries of behaviour. This is achieved by presenkrting the behaviour of some groups in a positive light and the behavior of other groups in a negative light.
19 of 19

Other cards in this set

Card 2

Front

What is 'Intertextuality'? Give 2 examples.

Back

Media that is about other media. For example, reading news papers online or watching television programs on your phone.

Card 3

Front

Define 'Censorship' and give 2 examples.

Back

Preview of the front of card 3

Card 4

Front

What is the role of an 'Editor'?

Back

Preview of the front of card 4

Card 5

Front

What is Globalisation? Give 2 examples.

Back

Preview of the front of card 5
View more cards

Comments

No comments have yet been made

Similar Sociology resources:

See all Sociology resources »See all Mass media resources »