1. Whose theory applies to TV persuasion?
- Buckley and Anderson's
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2. Studies with significant results i.e. where a link or effect is found, are much more likely to be printed in journals and reported. Which issue is this describing?
- Temporal bias
- Publication bias
- Low ecological validity
3. Which of these arguments regarding explanations of media influence on anti-social behaviour refers to the idea of determinism?
- Most of the ppts were male so the sample was unrepresentative of the population as a whole
- Cannot be certain that violent TV exposure causes aggressiveness or whether having an aggressive temperament makes one more likely to watch violent TV
- Assumes violent TV exposure will increase violence in real life, disregarding the role of free will
- Each explanation e.g. behavioural (imitation) and biological (arousal) ignores other factors
4. Which explanation of media influence on anti social behaviour states that viewing violent TV activates aggressive thoughts and memories which lead to us storing scripts of violent acts which act as a guide of how to behave?
- Thought manipulation
- Cognitive priming
- Hostile reasoning
5. High 'need for cognition' individuals are more likely to respond to what according to findings in a study by Vildrine et al (07)?
- A radio campaign about smoking
- A leaflet detailing facts about smoking
- A campaign about smoking led by a celebrity source
- An emotion-based campaign about smoking
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