Media Q&A

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  • Created by: Rachel
  • Created on: 02-05-14 10:10
What is the difference with the american and british film industry?
They think that they have got the film sorted and that it is going to sell well whereas the american film industry thinks of the audience straight away before the film is even available to watch in cinemas, So the british film industry need to think
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Where does investment in films come from?
It comes from television company’s, channels, regional film fund, foreign investment for co production deals when foreign producers come together with british producers to join together and help make the film supporting it with money. They decide to
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Why is film making a gamble?
Because you could loose money by making a film or gain money from it. Choosing an idea and good script,
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What makes a good script?
Good story well told for the screen, starts with a big idea or a question, have a good interest in it. Something that is going to inspire the director so that the director can understand what the script is trying to visualis
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What does USP stand for? What could the USP of a film be?
Unique selling point – could be the story line or the actor in it.
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What does the distributor do?
The film distributor promotes the film and delivers the audience to each individual film, to market a movie to the best of their ability. Needs to attract as many people as possible towards the film so they make the most money as possible.
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What are tracking figures?
A month before the film they will find out how many people know about the film or know it’s coming out and if they are excited about it.
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The big 6
The 6 companies – Warner, Sony, Disney, Fox, Universal, Paramount – The 6 companies that dominate Hollywood and produce 90% of the films that are released. The power and money of these companies means that they have the financial clout to
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Synergy
Synergy is the process by which media institutions use a range of platforms to promote, sell and distribute their products.
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The average marketing budget of a film
$35 million
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Institiution
A media institution is an established, and often profit based organization, that deals in the creation and distribution of advertising, entertainment and information services. It helps in gathering information, and perceptions about dif
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Card 2

Front

Where does investment in films come from?

Back

It comes from television company’s, channels, regional film fund, foreign investment for co production deals when foreign producers come together with british producers to join together and help make the film supporting it with money. They decide to

Card 3

Front

Why is film making a gamble?

Back

Preview of the front of card 3

Card 4

Front

What makes a good script?

Back

Preview of the front of card 4

Card 5

Front

What does USP stand for? What could the USP of a film be?

Back

Preview of the front of card 5
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