Media Key Terms

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  • Created by: katie
  • Created on: 13-05-14 15:20
Ideology
the ideas and messages behind a text.
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Representation
How something is being shown.
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Subverts Expectations
Opposite of what we expect.
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Zeitgeist
Current issues being referenced within a text.
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Water Cooler Moments
Viral marketing verbally through discussion.
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Snowball Effect
Generation of hype around a text.
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Narrative Enigma
Mystery behind a text.
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Juxtaposition
Putting opposites together deliberately .
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Bulmer and Katz
Uses and Gratifications .
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Surveillance
Learn something from the text.
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Personal Relationships
Formed with characters in a text.
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Escapism
Get lost in the text.
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Personal Identity
Self Discovery.
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Scarcity >
Abundance
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Exhaustion >
Energy
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Dreariness >
Intensity
16 of 17
Fragmentation >
Community
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Other cards in this set

Card 2

Front

How something is being shown.

Back

Representation

Card 3

Front

Opposite of what we expect.

Back

Preview of the back of card 3

Card 4

Front

Current issues being referenced within a text.

Back

Preview of the back of card 4

Card 5

Front

Viral marketing verbally through discussion.

Back

Preview of the back of card 5
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