suggests the idea that media products are subject to the wishes of the audience
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According to semiotics, Sassure (1916) suggest there are three levels on which we read media products. The first level is...
Syntactic Level
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The second level on which we read media products is...
Representational Level
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The thrid and final level is...
Symbolic Level
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Structuralism: 'When a series of actions allow the audience to follow the details of the plot, allowing them to become absorbed in the narrative'. This is...
Action codes
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Structuralism 'whena plot is structured around a series of questions to maintain the audiences' interest in the product'. This is...
Enigmatic codes
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Other cards in this set
Card 2
Front
According to semiotics, Sassure (1916) suggest there are three levels on which we read media products. The first level is...
Back
Syntactic Level
Card 3
Front
The second level on which we read media products is...
Back
Card 4
Front
The thrid and final level is...
Back
Card 5
Front
Structuralism: 'When a series of actions allow the audience to follow the details of the plot, allowing them to become absorbed in the narrative'. This is...
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