Media

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  • Created by: James
  • Created on: 28-05-13 13:37
USP
Unique selling point- immediate effect is sold to audiences on the strength of something Pacific
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Conventions
The expected aspects of a media text normally associated with Genre
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Signify
Where Meaning is constructed through signs and symbols
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Connotation
Similar to signifies connotation is where something has implied meaning from the denoted signs and symbols associated with it
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Encodes
Media produces (or publishes ) encode or put in meaning
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Oligopoly
Where four or more companies e.g. magazine publishers like Bauer dominate the market place
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Circulation
The amount of copies of the magazine that is sold or given out
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Cross media platforms
Where a media text of brand has a presence in a number of different media
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Brand
That image or association of a named product
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Demographic
An in depth analysis of the target audience covering a range of criteria
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Hybridised
Where the conventions of two kr more genres are apperent
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Advertising revenue
How much money amagazine for example makes from advertising
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Anchor
When something is anchored it has a definite meaning
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Stereotypical connotations
Something that audiences expect but that is often based on limited information
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Foregrounded
Where image of person is put at the front of audiences minds
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Mode of address
The way a media text speeks to its audience
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Minimalistic
Lacking of depth and detail
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Other cards in this set

Card 2

Front

The expected aspects of a media text normally associated with Genre

Back

Conventions

Card 3

Front

Where Meaning is constructed through signs and symbols

Back

Preview of the back of card 3

Card 4

Front

Similar to signifies connotation is where something has implied meaning from the denoted signs and symbols associated with it

Back

Preview of the back of card 4

Card 5

Front

Media produces (or publishes ) encode or put in meaning

Back

Preview of the back of card 5
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