Media theorys

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  • Created by: PatsyStow
  • Created on: 23-02-19 20:22
Autuer Theory
The director is the most important and influential person in the creation of a film. this is because the director influences every part of the film.
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Levi Strauss Binary oposition Theory
The majority of narratives will have a binnary oposition in the,. This may be in the form of a charicter who directly oposes the protagonist. Eg good vs Evil or Humanity vs Technology
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Clay shirky End of audience theory
the audience are no longer passive due to advancements in technology. the audience can now like, , comment and speek to producers. this gives the audience more powerfull.
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Consumerisim
the idea of putting personal happyness on the same level as purchacing material posessions
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Convergence
seperate things being accessable or all being a part of one thing. Eg, everything can be accessed on your mobile phone, but there are lots of seperate functions on that one phone. Other things can also be merged, for example, cinema and music
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Digital convergence
Interconnection of information and comunication technology on small smart technological devices such as phones
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Cultivation theory
what media audiences hear and see cultivates their ideologys, valiuse and beliefs. THe more people are exposed to media the more this is influenced by it.
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Card 2

Front

The majority of narratives will have a binnary oposition in the,. This may be in the form of a charicter who directly oposes the protagonist. Eg good vs Evil or Humanity vs Technology

Back

Levi Strauss Binary oposition Theory

Card 3

Front

the audience are no longer passive due to advancements in technology. the audience can now like, , comment and speek to producers. this gives the audience more powerfull.

Back

Preview of the back of card 3

Card 4

Front

the idea of putting personal happyness on the same level as purchacing material posessions

Back

Preview of the back of card 4

Card 5

Front

seperate things being accessable or all being a part of one thing. Eg, everything can be accessed on your mobile phone, but there are lots of seperate functions on that one phone. Other things can also be merged, for example, cinema and music

Back

Preview of the back of card 5
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