Media Theorys 0.0 / 5 ? Media Studies[email protected]A2/A-levelAQA Created by: HannahLouise108Created on: 29-04-16 12:05 What is Marxism? They suggest those in controll of the media push the idea of those in power to the auidnces. 1 of 11 What is Femenism? Focuses on the role of media in reenforcing partiachy 2 of 11 what is post modernism? Focuses on the diverse world of media now- choice,equality and indivialism 3 of 11 what are media the media effects theorys and what do they focus on? cumualtion theory, desensitisation, two step flow, mean world theory. they focus on the effect of the media on the audience. 4 of 11 what is the uses and gratification theory? this theory attempts to classify how audiences use the media and what pleasures and uses they get from it. 5 of 11 what is the reception theory? this is the theory that focuses on how audinces interprate different media messages 6 of 11 moral panik theory focuses on how the media demonise a certain group of people in socielty and lable them as a threat to society 7 of 11 globalisation the process of where the world becomes more interconnected 8 of 11 what is cultural imperialism the practice of imposing a domminant culture from politically powerfull nations on to less owerfull nations. 9 of 11 what is the market liberal perspective? stresses the power of the audience over media producers in that the audiences prefernces will determine what produced 10 of 11 what is the political economy? Stesses the power of media producers over the audience 11 of 11
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