Media Theories

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Uses and Gratifications
The Uses and Gratification theory states that different people watch television and movies for different reasons and understanding why people seek out media for those purposes. For example to escape reality, relieve stress or to put themselves in the
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Diversion
is the need to escape everyday life and to relax.
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Stimulation
Seeking relief from boredom or routine activities of everyday life.
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Relaxation
Escape of the pressures and problems of day-to-day life.
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Emotional Release
Media consumption as catharsis- a release of built up emotion or energy.
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Card 2

Front

is the need to escape everyday life and to relax.

Back

Diversion

Card 3

Front

Seeking relief from boredom or routine activities of everyday life.

Back

Preview of the back of card 3

Card 4

Front

Escape of the pressures and problems of day-to-day life.

Back

Preview of the back of card 4

Card 5

Front

Media consumption as catharsis- a release of built up emotion or energy.

Back

Preview of the back of card 5

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