Media Key Words

HideShow resource information
  • Created by: 09eatonb
  • Created on: 06-01-16 17:59
Intertextuality
using 2 media texts within 1 e.g. using video games within a music video such a Red Hot chilli peppers- Calification
1 of 8
Voyeurism
Gratuitous (the audience gains pleasure from it) - 'viewing' of men and women through the eyes of the camera - usually a sexual benefit - some audiences see voyeurism as offensive
2 of 8
Synergy / cross-promotion
The integration (combining) of institutions for mutual benefit, e.g.the release of certain products simultaneously such as the James bond movie and Sam Smiths soundtrack
3 of 8
Vertical Integration
where the supply chain of a company is owned by the company
4 of 8
Subsidories
smaller/ independant labels owned by a big conglomerate
5 of 8
Conglomerate
The Big International labels - Universal, Sony, Warner, EMI
6 of 8
Contage
small scale localised labels
7 of 8
Viral Marketing
marketing technique that induces Web sites or users to pass on a marketing message to other sites or users, creating a potentially exponential growth in the message's visibility and effect.
8 of 8

Other cards in this set

Card 2

Front

Gratuitous (the audience gains pleasure from it) - 'viewing' of men and women through the eyes of the camera - usually a sexual benefit - some audiences see voyeurism as offensive

Back

Voyeurism

Card 3

Front

The integration (combining) of institutions for mutual benefit, e.g.the release of certain products simultaneously such as the James bond movie and Sam Smiths soundtrack

Back

Preview of the back of card 3

Card 4

Front

where the supply chain of a company is owned by the company

Back

Preview of the back of card 4

Card 5

Front

smaller/ independant labels owned by a big conglomerate

Back

Preview of the back of card 5
View more cards

Comments

No comments have yet been made

Similar Media Studies resources:

See all Media Studies resources »See all Key words resources »