When a newspaper is linked to or positively portrays information regarding a particular political party. For example; labour, conservative, or liberal democrats.
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INDOCTRINATION
Teaching someone to accept a set of beliefs without questioning those beliefs. Another word for indoctrination is brainwashing.
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MASS MEDIA
Refers to forms of communication (media) that reach large (mass) audiences.
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BROARDSHEET
Formal newspapers - more professional people would read this, serious political news.
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MIDDLE MARKET
Gossip, celebrities and their lives - colorful, more images and vocab would be simple.
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MASS MARKET
Informal - a lot more gossip
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DIGITILISATION
A large number of television channels with high quality sound and pictures. Sky TV is an example of this as is cable TV.
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INTERACTIVITY
When the audience can get involved in the events that unfold on television. For example; by voting for their favorite contestant.
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INTERNET
A system that has allowed people all over the world to exchange information. For example; videos, music and messages.
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CONVERGENCE
This is when different types of media, telecommunications and computing come together. For example; modern mobile phones can make calls and send texts.
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CONTENT ANALYSIS
A method that produces quantitative data. It involves counting the number of times a word or idea appears in the media. For example; we could count the amount of times violence is presented in the media.
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A MEDIA STEREOTYPE
Is a simple image shown in TV or advertising of a certain type of person based on prejudice, for example; sexism.
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ETHNICITY
The classification of people into groups that share the same culture, history and identity. For example; language, religion, and customs.
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ETHNIC MINORITIES
A group within a community which has different national or cultural traditions from the main population.
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GLOBAL CULTURE
The idea that many cultural values (generally Western and often American) are now shared by people across the world.
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POSTMODERN SOCIOLOGISTS
Are the most up to date sociologists, who particularly recognize the influence of the new media on us.
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AGENDA SETTING
How the media decide which issues are important and which are not.
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FOLK DEVIL
A group of people represented by the media during a moral panic as wrong or bad.
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MORAL PANIC
When a group of people or their activities are reported in an exaggerated way by the media, with calls of tough action against them.
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POLITICAL SOCIALISATION
The process in which we learn political values, beliefs and preferences. For example; we might learn to believe all children should attend high quality state schools which are funded by the government.
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Other cards in this set
Card 2
Front
Teaching someone to accept a set of beliefs without questioning those beliefs. Another word for indoctrination is brainwashing.
Back
INDOCTRINATION
Card 3
Front
Refers to forms of communication (media) that reach large (mass) audiences.
Back
Card 4
Front
Formal newspapers - more professional people would read this, serious political news.
Back
Card 5
Front
Gossip, celebrities and their lives - colorful, more images and vocab would be simple.
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