Mass Media: Postmodernism and Pop Culture

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1. Who stated that we buy the designer label rather than the goods themselves with the result that people are no longer judged on the basis of ability, skill or personality but on how "cool" they look or behave?

  • Baudrillard
  • Strinati
  • Garrod
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2. Which group believe that the media generally define our lifestyles and identity for us - lifestyle mags, tv docs and advertising now shape all aspects of our life - if we don't like ourselves the media tells us how to makeover our bodies and lives?

  • Postmodernists
  • Functionalists
  • Interactionists

3. Who supports Baudrillards view?

  • Garrod
  • Strinati

4. Who believed the media has also changed and shaped our consumption patterns by making us aware of the diversity of choices available in the postmodern world?

  • Jean Baudrillard
  • Strinati
  • Garrod

5. Who believed that as a result of the rapid expansion in media technologies the popular culture they generate now shape our identities and lifestyles much more than traditional influences like the family?

  • Strinati
  • Jean Baudrillard
  • Garrod

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