Other questions in this quiz

2. What is horizontal integration?

  • bigger media companies often own a diverse range of media
  • several technologies are compressed into one media product
  • companies trying to control all aspects of their industry in order to maximize profits
  • films diversify into new businesses in order to spread risk

3. What does the state have ownership over in terms of the BBC?

  • staff
  • content
  • license fee
  • number of channels

4. What is synergy?

  • media companies are using their different interests to package their products in several different ways
  • several technologies are compressed into one media product
  • media companies are increasingly trying to control all aspects of their industry to maximize profits
  • films diversify into new business areas in order to spread risk

5. How many individuals today now dominate the newspapers sold in the UK?

  • 22
  • 7
  • 10
  • 9

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