Other questions in this quiz

2. What are the four P's?

  • Place, Price, Product, Promotion
  • Profit, Price, Planning, Promotion
  • Place, Position, Product, Price
  • Product, Promotion, Planning, Price

3. Name ONE intergrated growth strategy

  • Ansoff's Matrix
  • Horizontal and Vertical
  • Diversification
  • Product development

4. Name one competitive postition stategy

  • Promotion
  • Lifestyle
  • Market Challenger
  • Market Penetration

5. Where does marketing strategy come from?

  • Growth Strategies
  • Market Research
  • They can be formed from the SWOT analysis
  • Annual Reports


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