MARKETING OBJECTIVES

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What are marketing objectives?
A set of objectives set by the business when promoting it's product or service
1 of 5
Give 5 marketing objectives
Increased revenue, increased awareness, increased market share, growth, new products,
2 of 5
Give 10 considerations when setting marketing objectives
Shareholders, resources, motivation, market growth, competitors, leadership, economy, market share, laws, product portfolio
3 of 5
What must marketing objectives be?
SMART
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What's the difference between marketing objectives and marketing strategies
Marketing strategies are more broad, strategies are how to achieve them
5 of 5

Other cards in this set

Card 2

Front

Give 5 marketing objectives

Back

Increased revenue, increased awareness, increased market share, growth, new products,

Card 3

Front

Give 10 considerations when setting marketing objectives

Back

Preview of the front of card 3

Card 4

Front

What must marketing objectives be?

Back

Preview of the front of card 4

Card 5

Front

What's the difference between marketing objectives and marketing strategies

Back

Preview of the front of card 5

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