Marketing Mis

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Product
A company must come up with a product people will want to buy. It must fulfil some of a customers wants or needs to sell well.
1 of 5
Price
Must be what a customer feels is good value for money. Not the same as being cheap.
2 of 5
Promotion
This is so potential customers know the product exists.
3 of 5
Place
Where the product or service is sold. Must be convenient for the customer, eg petrol at motorway services.
4 of 5
Marketing Mix EXTRA
Needs to change as the customers needs change to keep up. Can be different for Different products.
5 of 5

Other cards in this set

Card 2

Front

Must be what a customer feels is good value for money. Not the same as being cheap.

Back

Price

Card 3

Front

This is so potential customers know the product exists.

Back

Preview of the back of card 3

Card 4

Front

Where the product or service is sold. Must be convenient for the customer, eg petrol at motorway services.

Back

Preview of the back of card 4

Card 5

Front

Needs to change as the customers needs change to keep up. Can be different for Different products.

Back

Preview of the back of card 5

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