List three types of events businesses might sponsor.
Sporting, charity and school
14 of 15
Identify two legal constraints on promotion
Good or services must be accurately described. All prices must display VAT. Prices charged for goods and services must be genuine. The country of origin must be displayed. Dangerous products must be displayed on packaging and first aid instructions.
15 of 15
Other cards in this set
Card 2
Front
Marketing mix describes the key activities which are used in marketing a firm's product. They are known as the 4 p's. List these.
Back
Product, price, place and promotin
Card 3
Front
This pricing strategy involves working the the total cost to make it and adding on a percentage profit.
Back
Card 4
Front
This pricing strategy involves charging the same price or slightly lower than your competition.
Back
Card 5
Front
This pricing strategy involves setting a low price to enter the market and as demand rises the price will increase.
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