market research and key words 0.0 / 5 ? BusinessbusinessA2/A-levelAQA Created by: cara123461Created on: 23-05-21 20:03 methods of market research sampling, technology 1 of 7 advantages of sampling business can choose a cross section of data instead of everyones data - reducing costs 2 of 7 disadvantages of sampling might not be an accurate representation of target market if the sample is chosen incorrectly 3 of 7 ordinary share capital definition the finance raised through selling shares to shareholders 4 of 7 market capitalisation definition a way of valuing the business 5 of 7 advantages of dividends satisfied shareholders wont sell their shares on 6 of 7 disadvantages of dividends it can mean profit isn't spent on long term growth limiting the business 7 of 7
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