Key words for media industry exam

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  • Created by: ronny
  • Created on: 05-06-13 14:02
Tabloid
A smaller newspaper, which tends to exaggerate gossip and crime stories, digging deep into the live of celebrities. Often called 'junk food news.'
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Broadsheet newspaper
a regular newspaper printed in tabloid size to make it more appealing to the audience.
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Libel
telling lies - often done in tabloids.
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PCC
The press complaints commission who investigate complaints. A regulatory body.
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The editor in chief.
responsible for all aspects of the news operation - content, budgets, hiring etc.
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Managing editor.
directly oversees day to day operations in the newsroom, responsible for getting the paper out everyday, and ensuring it is the best that it can be.
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Journalists.
research and write the copy for the article. They may specialise.
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Terrestrial channels
Channels available to everyone, for example, BBC1, BBC2, ITV, C4, C5
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Satellite and cable channels.
available through freeview boxes or monthly subscription packages.
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Public service broadcasting.
The range of obligations a channel must fulfill.
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A commercial ownership
a company which gains money through merchandise, advertising, sponsors etc. For example ITV.
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A public ownership
a company like the BBC who does not gain money through commercial means but through other ways. The BBC gains money through TV license fees.
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BARB
an organisation responsible for monitoring television audiences.
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Audience fragmentation
When an audience is spread out over many channels. The more channels, the more fragmented the audience will become.
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Dayparting
dividing the day into several parts where in each part shows are shown for this particular time
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Theming
Having special theme days/weeks in TV.
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Stacking
where a company places all the programmes with a similar genre and target audience together to lead them onto watching other shows.
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Counterprogramming
when a time period is filled with a programme whose appeal is different from an opponent programme because it is a different genre or appeals to a different audience.
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Hammocking
when an unpopular show is placed between two popular shows in a hope that viewers will watch it.
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Hotswitching
when commercial breaks are eliminated so the audience are hooked immediately into the next show.
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Primetime
The time between 6pm and 10:30pm where all the most popular shows are shown.
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Watershed.
a time period in television where adult content can be shown. From 9pm to 5:30am where programmes rated 15+ are shown.
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Ofcom
a government approved regulatory company for television. They publish guidelines about suitability of programming and investigate complaints.
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Media conglomerate
companies like Disney and NewsCorp who own lots of different companies from lots of different industries.
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Free-lance.
a short term work placement, self employed, which offers flexibility to employers.
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Other cards in this set

Card 2

Front

a regular newspaper printed in tabloid size to make it more appealing to the audience.

Back

Broadsheet newspaper

Card 3

Front

telling lies - often done in tabloids.

Back

Preview of the back of card 3

Card 4

Front

The press complaints commission who investigate complaints. A regulatory body.

Back

Preview of the back of card 4

Card 5

Front

responsible for all aspects of the news operation - content, budgets, hiring etc.

Back

Preview of the back of card 5
View more cards

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